A silky brightening serum combining two stable forms of Vitamin C to target dullness, dark spots, and uneven tone.
› Aroma - A fresh-squeezed citrus aroma topped with herbaceous Rose Hip and a hint of sour Rose.

Why It's Special
- Lightens & brightens - Blends Vitamin C and other powerhouse plant actives to target stubborn dark spots and brighten dull-looking skin.
- Evens tone & texture - Reduces the look of redness and texture, supporting a smoother, more even-toned, and radiant complexion.
- Effective to the last drop - Formulated with two highly stable Vitamin C to maintain maximum potency from the first drop to the last.
- Sunshine in a bottle - Lightweight with a silky feel, it layers effortlessly under other skincare with a sunny, citrusy scent.
Key Ingredients
Pure, Powerful Ingredients - No petrochemicals. No sulfates. No parabens. No synthetic fragrances. Just pure, powerful ingredients your skin will thank you for.
- Tetrahexyldecyl Ascorbate & Ascorbyl Glucoside - Stable forms of Vitamin C that help skin look brighter, firmer, and more even-toned
- Edelweiss - A stem cell complex with potent antioxidant properties to help protect skin from visible signs of aging
- Organic Rose Hip - High in essential skin nutrients, like Vitamin C, that minimize the look of dark spots, scars, and fine lines
- Aspen Bark - A natural source of salicylic acid (beta hydroxy acid) that gently exfoliates and soothes skin
- Aloe - Helps soothe and hydrate skin
- Rose - Helps reduce the appearance of redness
Massage 1-2 pumps into clean skin morning or night before applying your go-to moisturizer or SPF.
* Pro Tip: Apply in the morning under SPF for an extra layer of defense against sun damage.
helianthus annuus (sunflower) seed oil*, glycerin, tetrahexyldecyl ascorbate, populus tremuloides bark extract, ascorbyl glucoside, coco-glucoside, coconut alcohol, butyrospermum parkii (shea) butter*, aloe barbadensis leaf juice powder*, rosa canina seed extract*, leontopodium alpinum meristem cell culture, hydrogenated lecithin, rosa damascena flower oil*, citrus aurantium dulcis (orange) peel oil*, rosmarinus officinalis (rosemary) leaf extract*, bisabolol*, sodium anisate, glyceryl caprylate, sclerotium gum, xanthan gum, arginine.
*Certified Organic Ingredients
Is this the serum for me?
Whether you use one, two, or all four of Ursa Major serums is totally up to you and your skin needs!
- Brighten Up Vitamin C Serum is our go-to for brightening dull-looking skin and targeting stubborn dark spots, uneven texture and tone.
- Mountain Glow Serum is our go-to for an instant dewy boost. It restores moisture and supports collagen & barrier health, so skin looks youthful and firm.
- Forest Water Hyaluronic Serum is our go-to for deep hydration. It plumps skin, helping it appear firmer with fewer visible fine lines.
- Lunar Bloom Retinal Serum (for PM use only) is our go-to for dialing back the look of fine lines & wrinkles by promoting collagen production and skin renewal.
How and when do I use this product?
Lightweight and easy-layering, Brighten Up Vitamin C Serum is easy to work into your daily lineup. Use it in the morning and/or at night after cleansing and toning, then follow with your favorite moisturizer or SPF.
Is it safe for sensitive skin?
Brighten Up Vitamin C Serum is formulated just below the maximum active ingredient dosage to deliver visible results without unnecessary irritation. Unlike many vitamin C serums, it does not cause photo-sensitivity—but we encourage pairing with an SPF for best results.
Of course, as with any product, if you have extra-sensitive skin, we suggest doing a patch test on the inner wrist before applying to the full face for extra precaution.
Is this product pregnancy-safe?
Brighten Up Vitamin C Serum does contain a very small amount of natural salicylic acid (a type of BHA) from Aspen Bark. While some healthcare providers recommend avoiding salicylic acid during pregnancy, it is included in this formula at a very low amount (less than 0.5%).
That said, we always recommend checking in with your healthcare provider about ingredient lists and any new products during pregnancy.
Does this contain fragrance?
Brighten Up Vitamin C Serum has a fresh-squeezed citrus aroma that comes entirely from real plant extracts - never synthetic fragrances.
For Australia, we offer both standard and express post options with Australia Post. We normally dispatch within 1 business day from our Melbourne store.
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International Shipping
Please refer to our shipping page for more information.
* NOTE: due to air travel restrictions, flammable items (perfume, room spray, nail polish/remover) cannot be shipped outside Australia.
USA Shipping Unavailable
We're currently unable to ship to the USA due to significant changes to regulations regarding US import tariffs. We're sorry for any inconvenience.
We want you to love our products as much as we do! If you are not completely satisfied with your purchase, please contact us. We are here to help and your happiness is our priority!
We always aim to provide the best online shopping experience. In the rare case that you wish to return the product for any reason, we will happily refund the purchase in line with our returns policy below:
- You must contact our customer service team within 30 days of receipt of product to authorise a return. Please click HERE to contact us.
- Products you wish to return must be unopened and in original condition.
Once we receive and successfully review the returned products, we will refund you the original purchase price of product returned. We will also refund you the shipping cost of the initial delivery to you if the goods were faulty, damaged or incorrectly shipped.
For more details, please click on the button below.