Meet the foundation that looks as good as it feels.
› Skin Types - Normal, Combination, Dry, Oily
Combining buildable coverage, mineral SPF 20 and real skincare benefits, this moisturising natural foundation gives a smooth, radiant and luminous finish that barely looks made up.

What It Does:
- Seamlessly evens out skin tone
- Leaves a dewy, second-skin finish
- Helps skin to feel hydrated
- Protects skin with SPF20
Key Ingredients:
- Hyaluronic acid - By acting on multiple levels of the skin, hyaluronic acid provides deep and lasting hydration while promoting a smoother and plumper appearance.
- Mineral UV Filters - Zinc oxide delivers broad spectrum UVA/UVB protection to help prevent sun damage.
- Northern blueberry extract - Antioxidant defence against environmental stressors that cause premature ageing.
- Peony root extract - Calms discomfort, boosts hydration and protects.

Prime your face with your favourite moisturiser. For additional UVA/UVB protection, use sunscreen before applying foundation.
Spread a small drop of the Skin Equal foundation all over the face for airy, barely-there coverage, blend well with fingers or your preferred applicator. Apply more layers to increase the coverage.
Where it fits in your routine:
- Cleanser
- Toner
- Serum
- Eye cream
- Moisturiser
- Sunscreen
- Foundation
Aloe Barbadensis (Aloe) Leaf Juice 1, Dicaprylyl Carbonate, Isoamyl Laurate Zinc Oxide, Butylene Glycol, Polyglyceryl-3 Polyricinoleate, Oryza Sativa (Rice) Bran Oil, Vegetable (Olus) Oil, Helianthus Annuus (Sunflower) Seed Wax, Oryza Sativa (Rice) Bran Wax, Rhus Succedanea (Wax Tree) Fruit Wax, Polyglyceryl-3 Diisostearate, Sodium Chloride, Sodium PCA, Xanthan Gum, Sodium Dehydroacetate, Paeonia Lactiflora (Peonia) Root Extract, Vaccinium Myrtillus (Blueberry) Fruit Extract 1, Aluminum Hydroxide, Aroma, Glycolipids, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate, Ascorbyl Palmitate, Tocopherol, Potassium Hydroxide, Limonene 2, Linalool 2, CI 77891 (Titanium Dioxide) 3, CI 77491 (Iron oxide) 3, CI 77492 (Iron oxide), CI 77499 (Iron Oxide) 3.
1 Ingredients from organic farming
2 From natural essential oils
3 Pure mineral pigments
Please note that ingredient lists may change and slightly vary from time to time. You will always find the most up-to-date information on the actual product packaging.
What is the finish and coverage like?
Skin Equal delivers a natural-looking, radiant finish with medium coverage that can be easily adjusted to your desire by applying more layers.
You can also pair it with Luminous Perfecting Concealer if you want a little extra coverage. For a more matte finish, set it with Air Equal Soft Silk Mineral Powder.
What skin types is Skin Equal best for?
While suitable for most skin types, do know that Skin Equal is on the dewier side, so might appear shiny on oily and combination complexions.
Is it a chemical or mineral SPF20?
Madara only ever uses mineral, reef-safe UV filters for broad spectrum UVA/UVB protection that's kind to the skin and the planet.
What is the difference between Skin Equal and Skinonym foundations?
Their difference lies in the finish and formula. Skin Equal has a dewy finish plus mineral SPF20 protection, while Skinonym has a seamless semi-matte finish and is enriched with collagen-supporting peptides. Both foundations are powered by natural pigments and potent skincare actives for better skin with every wear.
How should I apply it?
However your desire — you can use your fingers, a brush or a makeup sponge to apply Skin Equal.
Madara's primary packaging — tubes, bottles, flacons — has been recyclable since 2006.
This product is made in MÁDARA factory (Riga, Latvia) using 100% green electricity from renewable sources. All formulas are responsibly developed in our labs, designed to be skin-friendly and biodegradable, free from harsh chemicals and potential environmental pollutants.
Madara uses Earth-conscious packaging solutions, including post-consumer recycled plastics, recycled ocean waste and materials left over from sugarcane and wood production.
The primary packaging — tubes, bottles, flacons — are recyclable since 2006.
For Australia, we offer both standard and express post options with Australia Post. We normally dispatch within 1 business day from our Melbourne store.
Select your shipping location to see details.
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International Shipping
Please refer to our shipping page for more information.
* NOTE: due to air travel restrictions, flammable items (perfume, room spray, nail polish/remover) cannot be shipped outside Australia.
USA Shipping Unavailable
We're currently unable to ship to the USA due to significant changes to regulations regarding US import tariffs. We're sorry for any inconvenience.
We want you to love our products as much as we do! If you are not completely satisfied with your purchase, please contact us. We are here to help and your happiness is our priority!
We always aim to provide the best online shopping experience. In the rare case that you wish to return the product for any reason, we will happily refund the purchase in line with our returns policy below:
- You must contact our customer service team within 30 days of receipt of product to authorise a return. Please click HERE to contact us.
- Products you wish to return must be unopened and in original condition.
Once we receive and successfully review the returned products, we will refund you the original purchase price of product returned. We will also refund you the shipping cost of the initial delivery to you if the goods were faulty, damaged or incorrectly shipped.
For more details, please click on the button below.